Never Say Die
The Myth and Marketing of the New Old AgeBook - 2011
In a narrative that combines the intensely personal with social, economic, and historical analysis, Jacoby turns an unsparing eye on the marketers of longevity--pharmaceutical companies, lifestyle gurus, and scientific businessmen who suggest that there will soon be a "cure" for the "disease" of aging.
Publisher: New York : Pantheon Books, c2011.
Characteristics: xiii, 332 p. ;,25 cm.